Where High Fashion Meets High Influence in Downtown Miami

When Miami Swim Week returns this May, the fashion world will turn its attention toward a highly-anticipated event that promises to redefine the boundaries of style, influence, and luxury: the CAMPOY Swim Week Fashion Show. Curated by Estefi Campoy, a powerhouse with over a decade of experience in luxury hospitality and high-end client relations, this exclusive runway show debuts under her new brand CAMPOY. Set against the vibrant, high-energy backdrop of Giselle, located on the second floor of the world-famous Club Eleven in Downtown Miami, CAMPOY offers a once-in-a-lifetime convergence of fashion, celebrity, and cultural capital.

Estefi Campoy: Luxury Curator Turned Fashion Visionary

Before launching CAMPOY, Estefi Campoy cemented her reputation across Miami’s elite social and lifestyle scene. With years of strategic engagement in entertainment production, elite client relations, and bespoke event design, Estefi is no stranger to executing experiences unparalleled in exclusivity and style. Her Instagram account, @stefanie.ub, offers a glimpse into her elaborate world of curated events and collaborations.

Now, Estefi transforms that signature flair for excellence into the fashion world. Through CAMPOY, she’s not just hosting a runway event; she’s creating a cultural moment. “It’s more than a show; it’s a cinematic fashion journey,” Campoy shared through CAMPOY’s official Instagram page.

The Venue: Giselle at Club Eleven, Elevated Elegance in Downtown Miami

There are few venues that truly align with the high-fashion ethos of CAMPOY, but Giselle is one of them. Located atop the pulsating nightlife nexus Club Eleven, Giselle offers a breathtaking urban skyline view, a modern celestial ambiance, and an air of exclusivity that complements this luxury fashion showcase perfectly. On the second floor of this cultural landmark, guests will enter a dreamlike setting where sophistication meets spectacle, perfectly embodying the CAMPOY ethos.

Spotlighting Designers: Innovation, Identity, and Influence

CAMPOY isn’t simply gathering well-known designers – it’s curating forces of creativity whose work redefines modern swimwear. Among the four featured designers, Excentric Couture and Isla Muses stand out as headline brands bringing their unique aesthetics to the runway.

Excentric Couture’s approach fuses eclectic high fashion with radical swimwear concepts, often tapping into Afro-futurism, neon tones, and bold fabric juxtaposition. Their designs are expressive statements of bold femininity and individuality. Isla Muses, on the other hand, turns to softer silhouettes, delicately playing with flow, texture, and pastel coastal themes inspired by tropical islands and ancient seas. The sensual fluidity behind the Isla Muses collection is expected to speak to both nostalgic and modern tastes.

The inclusion of two additional soon-to-be-announced designers creates an atmosphere of mystery and high anticipation. Handpicked by Campoy herself, their forthcoming reveal is expected to further diversify and elevate the style range shown at Giselle in May.

Star Models: The Power of Influence Meets Runway Glamour

CAMPOY is more than clothes — it’s a platform. Each of its 15 models has a strategic role in amplifying the event’s visibility both on and off the runway. These are not only elite catwalk talents but also influential social voices.

Leading the charge is Caro Del Rio, known for her captivating presence and dynamic social media strategy. Alongside her are Kitty Darlin, a model whose aesthetic blends pin-up ethos with Gen Z glam, and Barbara Amerigo, often praised for her international fashion campaigns. Hailee Argondizzo, Maria Claudia Costa, Marisa Sandoval, and Elise Benson round out a cast of models whose combined digital reach exceeds millions. More than just beauty, these women carry cultural resonance, trendsetting power, and deeply engaged communities.

Each model’s involvement includes curated runway walks, social storytelling, and exclusive content production that supports the hybrid media mission of CAMPOY.

Media Meets Fashion: Boost TV’s Exclusive Coverage and Documentary

To take the buzz even further, CAMPOY has partnered with Boost TV to produce a groundbreaking Swim Week documentary. Imagine the glamour of the Victoria’s Secret Fashion Shows combined with the storytelling edge of modern digital media. This special will feature extensive behind-the-scenes access, designer and model interviews, dramatic show footage, and personal profiles that uniquely highlight each model’s evolution and artistry.

Boost TV’s presence ensures the event isn’t just an ephemeral fashion moment but an experience documented and distributed to global audiences. The documentary will be available on streaming powerhouses Roku, Apple TV, and Amazon Fire, ensuring coast-to-coast and international reach.

Global Impact: Creating a Fashion Ecosystem Beyond the Runway

Beyond the glitz and cameras, the CAMPOY Swim Week Show is ultimately about building legacy. It’s a platform where design innovation, modeling talent, digital trends, and immersive storytelling converge. Estefi Campoy’s years of hospitality experience translate into every touchpoint: from the invite-only exclusivity to luxury-level client interaction and from personalized guest services to integrated influencer campaigns, the experience is both elite and inclusive — reaching those within the room at Giselle and the millions engaging digitally around the world.

This isn’t a show for passive watchers. With every partner, model, and designer, Estefi is calling on the fashion industry to wake up, tune in, and acknowledge the undeniable power of experiential branding, storytelling, and digital engagement.

The Future of CAMPOY: Vision Beyond Swim Week

While May’s show marks CAMPOY’s inaugural fashion arrival, it’s also the launchpad for a wider vision. Estefi Campoy seeks to position CAMPOY as an annual cultural pillar during Swim Week and other global fashion occasions. That future includes popup showcases, digital runway formats, international collaborations, and perhaps even product lines infused with her unmistakable taste — an intersection between fashion and experiential lifestyle that modern audiences crave.

Tomorrow’s most compelling fashion brands will not live only in fabrics — they will live in moments, narratives, and communities. Through CAMPOY, Estefi is crafting the blueprint.

Reserve Your Place: An Invitation to a New Era of Runway Experiences

As the luxury fashion world descends upon Miami this May, CAMPOY won’t just be a must-attend show — it will be the benchmark event of the season. Whether you’re a designer eager to break into a new luxury spotlight, a model building a lifestyle brand, or an influencer seeking connection in the high-stakes circuit of fashion and media, CAMPOY is your showcase.

Trailer teasers promise shimmer, seduction, and story. Social glimpses hint at larger-than-life styling and a community of creatives ready to rewrite norms. With Boost TV in tow, millions will soon bear witness not just to a Swim Week event — but to a new era in fashion broadcasting and engagement.

So mark your calendar, gather your RSVP, and prepare your best for CAMPOY. Welcome to curated fashion. Welcome to luxury storytelling. Welcome to Giselle. Welcome to history in the making.